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Last updated on October 2nd, 2025 at 11:25 am
Call tracking applications help sales teams see exactly which calls drive revenue, measure ROI from phone leads, and integrate insights into their CRM or cloud telephony system. The best call tracking tools provide real-time analytics, call recording, and attribution reports so you know which campaigns are working. In this guide, we’ll cover 11 top call tracking applications sales teams are using in 2025, explain key features to look for, and show how FreJun’s call tracking and virtual number solutions can help your business stay ahead.
Table of contents
- What is the Best Call Tracking App for Sales Teams in 2025?
- What is Sales Call Tracking Software?
- Top 11 Call Tracking Tools at a Glance
- 1. FreJun
- 2. RingDNA
- 3. Marchex
- 4. CallTrackingMetrics
- 5. Invoca
- 6. ResponseTap
- 7. DialogTech
- 8. CallBox
- 9. PhoneWagon
- 10. Phonexa
- 11. Retreaver
- Future Trends in Call Tracking (2025-2030)
- How to Choose the Right Call Tracking Tool for Your Team
- Conclusion
- Frequently Asked Questions
What is the Best Call Tracking App for Sales Teams in 2025?
The best call tracking apps in 2025 are those that combine real-time analytics, CRM integration, call recording, and AI-driven insights. Tools like Frejun stand out by giving sales teams complete visibility into call performance, improving lead follow-ups, and boosting conversions.
What is Sales Call Tracking Software?
Sales call tracking software is a specialized tool designed to monitor, analyze, and optimize phone call interactions between businesses and their customers. It helps businesses track the source of incoming calls, such as marketing campaigns, keywords, or specific ads, providing valuable insights into customer behavior. By enabling features like call recording, lead scoring, and real-time monitoring, this software ensures that every sales call contributes to better decision-making and improved ROI.
Top 11 Call Tracking Tools at a Glance
Tool name, standout feature, pricing
These are the 11 Best Call Tracking Apps:
1. FreJun
FreJun is an industry-leading call-tracking application that offers a comprehensive suite of call analytics tools for sales teams.FreJun offers a robust call-tracking solution for sales teams, integrating dynamic number insertion, call recording, keyword tracking, and real-time reporting with popular CRMs like Salesforce and HubSpot. It’s user-friendly, aiding in campaign optimization, training, and strategy adjustments. With seamless CRM integration, it’s a top choice for sales excellence.
Key features: Dynamic Number Insertion, Call Recording, Keyword Tracking, Real-time Reporting, and Integration with CRM Systems.
Pricing: Standard: Begins at $14.49 per user, per month.
Professional: Starts at $16.69 per user, per month.
G2 Review: 4.9 out of 5
2. RingDNA
RingDNA is a powerful call-tracking and sales engagement platform designed to maximize the efficiency and effectiveness of your sales team. It boosts sales teams with local presence dialing, Salesforce integration, smart call routing, and advanced analytics. AI insights enhance reps’ performance, fostering better relationships. Local dialing ups answer rates, and smart routing improves efficiency. Seamless Salesforce integration offers unified CRM. Advanced analytics guide strategy. AI predicts and prioritizes leads. Enriched CRM data enables personalized strategies. It is essential for tech-savvy sales teams.
Key features: Local Presence Dialing, Intelligent Call Routing, Salesforce Integration, Advanced Call Analytics, AI-driven Insights, Integration with CRM Systems
Pricing: Contact the RingDNA team for pricing details.
G2 Review: NA
3. Marchex
Marchex is a call-tracking application that delivers insights and analytics on sales calls, enabling your team to focus on the most valuable leads and close more deals. It provides call recording, dynamic routing, caller ID, and real-time reporting for sales teams and multi-location businesses. It provides insights into caller intent and optimizes interactions, while dynamic routing helps reduce wait times. Real-time reporting aids strategy decisions, scalable for businesses of all sizes. Call recording aids in quality assurance and sentiment analysis. Caller ID enhances communication. It is a powerful ally for revenue growth.
Key features: Call Recording, Dynamic Call Routing, Caller ID, Real-time Reporting, Actionable Insights, Scalability, Beyond Sales Call Tracking.
Pricing: Contact the Marchex team for pricing details.
G2 Review: NA
4. CallTrackingMetrics
CallTrackingMetrics is an all-in-one call-tracking solution offering a wide range of features for sales teams to stay ahead of the curve. It provides dynamic routing, real-time reporting, CRM integration, advanced analytics, and keyword tracking for businesses of all sizes. The analytics suite enhances marketing and sales optimization, and CRM integration simplifies processes. Unique features include voice recognition for sentiment analysis. It is ideal for tech-driven sales teams.
Key features: Dynamic Call Routing, Real-time Reporting, CRM Integration, Advanced Analytics, Keyword Tracking, Voice Recognition Technology, Scalability and Customizability.
Pricing: The basic plan starts from $65/month.
G2 Review: NA
5. Invoca
Invoca is a call-tracking application that combines powerful AI-driven analytics with deep CRM integration for a seamless sales experience. It empowers sales teams to track, analyze, and optimize calls for valuable insights. Key features include keyword tracking, dynamic number insertion, call routing, and CRM integration. AI-driven analytics offer profound insights into the intent and sentiment of callers, and Signal AI identifies specific events within conversations. Dynamic number insertion enables personalized experiences, enhancing customer satisfaction. It is essential for sales teams focused on building lasting relationships.
Key features: AI-driven analytics, Keyword Tracking, CRM Integration, Signal AI, Dynamic Number Insertion, Call Routing, and Customer Profile Building.
Pricing: Contact the Invoca team for pricing details.
G2 Review: NA
6. ResponseTap
ResponseTap is a cloud-based call-tracking application that empowers your sales team with detailed call analytics and insights. It analyzes customer journeys and caller behavior to help sales teams identify high-value leads and improve performance. Features include call recording, CRM integration, dynamic number insertion, and advanced call routing. It provides a holistic view of the customer journey for personalized responses and improved closure rates. Smart Match attributes phone sales to marketing sources for ROI clarity. Visitor Level Tracking captures online journeys for targeted strategies. It optimizes customer acquisition and retention.
Key features: Call Recording, CRM Integration, Dynamic Number Insertion, Advanced Call Routing, Comprehensive Customer Journey Analysis, Visitor Level, TrackingSmart Match Feature.
Pricing: Contact the ResponseTap team for pricing details.
G2 Review: NA
7. DialogTech
DialogTech is an AI-powered call-tracking application designed to help sales teams better understand the customer journey. It analyzes call data to prioritize leads, enhance experiences, and boost conversions. Features include call attribution, conversation analytics, and flexible routing. Attribution clarifies marketing channels, and optimizing budgets. Analytics tailor pitches and reveal trends. Flexible routing ensures calls reach the right rep. SourceIQ links call to specific marketing efforts. AI-driven sentiment analysis improves interactions. It is vital for businesses to leverage calls strategically.
Key features: AI-Powered Call Tracking, Call Attribution, Conversation Analytics, Flexible Routing Options, SourceIQ Technology, Sentiment Analysis, Comprehensive Call Tracking and Analytics.
Pricing: Contact the DialogTech team for pricing details.
G2 Review: not rated
8. CallBox
CallBox is a call tracking and analytics application specially designed for sales teams in the healthcare, automotive, and home services industries. It provides features such as call recording, caller identification, routing, and real-time reporting to improve telephone communications.. Its industry focus offers relevant data for sales strategies. Recording aids training, caller ID personalizes approaches, and reporting guides strategy adjustments. Lead scoring streamlines prioritization, and customizable routing guarantees engagement with qualified representatives. It is vital for maintaining a competitive edge in sales.
Key features: Call Recording, Caller ID, Real-time Reporting, Industry-specific Focus, Lead Scoring, and Customizable Call Routing.
Pricing: Contact the CallBox team for pricing details.
G2 Review: NA
9. PhoneWagon
PhoneWagon is a user-friendly call-tracking application that provides sales teams with valuable insights into their call data.PhoneWagon offers dynamic number insertion, call recording, and comprehensive analytics to inform data-driven decisions. Automatic transcription aids in reviewing conversations. It tracks campaign effectiveness and aids in training. Customizable notifications ensure prompt responses to leads. Integration with popular platforms enhances utility. PhoneWagon is a powerful call-tracking solution for sales teams.
Key features: Dynamic Number Insertion, Call Recording and Transcription, Detailed Analytics, Automatic Call Transcription, Customizable Call Notifications, and Integration with Marketing and Sales Platforms.
Pricing: The basic plan starts from $45/month
G2 Review: not rated
10. Phonexa
Phonexa is a call-tracking application that integrates with popular CRM systems to help sales teams stay on top of their call data. It offers dynamic call routing, real-time analytics, and call recording to facilitate informed decision-making. Its intuitive interface and comprehensive features optimize call management. Dynamic routing enhances response times, and analytics help in identifying trends. Call recording aids in training, and CRM integration enhances productivity. Marketing tools complement call tracking for coordinated efforts in lead generation. It is a powerful solution for maximizing call data and marketing efforts.
Key features: Dynamic Call Routing, Real-time Analytics, Call Recording, Integration with CRM Systems, Marketing Automation Tools, LMS Sync, and Click-tracking Functionality.
Pricing: The basic plan starts from $100/month.
G2 Review: NA
11. Retreaver
Retreaver is a call-tracking application that helps sales teams understand and optimize their customer journeys. It provides dynamic number insertion, advanced call routing, and real-time reporting for data-driven decisions. Integrated with sales tools for a seamless experience, it tracks campaign effectiveness and improves efficiency. Tag-based routing and webhook technology enhance personalized experiences and automate actions, streamlining operations. It optimizes customer journeys and sales team performance.
Key features: Dynamic Number Insertion, Advanced Call Routing, Real-time Reporting, Integration with Popular Sales Tools, Tag-based Call Routing, and Webhook Technology.
Pricing: Contact the Retreaver team for pricing details.
G2 Review: NA
Future Trends in Call Tracking (2025-2030)
| Trend | Impact on Sales Teams |
| AI-Driven Insights | Automated call scoring and recommendations |
| Voice Sentiment Analysis | Enhanced customer engagement strategies |
| Real-Time Call Coaching | Instant feedback to improve sales calls |
| Predictive Call Analytics | Identify potential high-value leads before the call |
| AI Auto-Reply Assistants | Smart assistants for instant follow-ups |
How to Choose the Right Call Tracking Tool for Your Team
Choosing the right call tracking tool isn’t just about picking the most popular name — it’s about finding a solution that actually fits your sales process, budget, and tech stack. Here are the key factors to consider:
1. Ease of Use
If your sales team struggles to use the tool, they won’t adopt it. Look for a platform with a clean interface, simple onboarding, and quick training resources.
2. Integration with Your Existing Tools
Your call tracking software should connect seamlessly with your CRM (like HubSpot or Salesforce), helpdesk tools, or cloud telephony system. This ensures that every call is automatically logged, tracked, and analyzed without manual effort.
3. Features That Match Your Needs
Not every team needs advanced AI analytics on day one. Prioritize features like:
- Call recording and playback for training.
- Real-time call analytics to measure performance.
- Call attribution to see which marketing campaigns generate leads.
- Virtual numbers if you operate across regions.
4. Scalability
Your tool should grow with your business. Make sure it can handle more agents, multiple campaigns, or integrations as your team expands.
5. Compliance & Security
Especially in regulated markets (like the UAE or EU), compliance matters. Ensure your call tracking provider follows local telecom laws, GDPR, and data security standards.
6. Pricing Transparency
Some tools charge per user, others per minute, and some per feature. Pick a tool that gives you clear pricing so you don’t face surprise costs.
7. Customer Support
When your sales team is on the line (literally), downtime isn’t an option. Choose a tool with strong customer support, ideally available 24/7.
Conclusion
In the world of sales, data is power, and leveraging call-tracking applications can give your sales team the edge they need to close more deals and drive revenue these 11 exceptional call-tracking applications can provide valuable insights into your team’s call data, helping you optimize performance and make informed decisions. Whether you’re seeking a user-friendly platform or one tailored to your industry, the perfect call-tracking application for your sales team is on this list. Don’t hesitate – enhance your sales team’s performance with one of these robust tools today!
With AI-driven innovations and seamless integrations, 2025 is set to revolutionize sales call tracking. Among the best options, Frejun stands out as the go-to solution for businesses seeking efficiency, automation, and deep insights into their sales calls. 🚀
Further reading: 11 Outstanding VoIP Providers In Pakistan For International Calling
Frequently Asked Questions
Apps like FreJun offer call tracking, conversation insights, and analytics to help teams improve their sales performance.
Leading sales teams use platforms such as FreJun for call monitoring, lead tracking, and automated reporting.
Yes, platforms like FreJun integrate with popular CRMs to streamline contact management and follow-ups.
FreJun delivers real-time data and performance dashboards, helping sales reps adjust their strategy on the fly.
Absolutely. Using apps like FreJun, teams gain clarity on what works, reduce manual work, and boost closing rates.
FreJun offers an intuitive dashboard and easy onboarding, making it a great fit for both new and seasoned teams.
Look for features like call logs, analytics, integration, and ease of use — all of which FreJun delivers.
Call tracking apps help teams monitor performance, identify missed opportunities, and optimize call strategies. Platforms with AI-powered tracking, automated call logs, and CRM integration—like FreJun—offer deeper insights, reduce manual work, and enhance overall communication efficiency.
The most important feature is call attribution — it helps you see which marketing channels or campaigns generate the most qualified leads.
Yes. Even small teams benefit from call tracking because it helps measure ROI, improve sales training, and reduce wasted marketing spend.
Check the provider’s integration page or ask their sales team. Most modern call tracking apps integrate with popular CRMs like HubSpot, Salesforce, or Zoho.
Not necessarily. Pricing models vary — some charge per user, others per call or feature. Many providers, including FreJun, offer scalable pricing so you only pay for what your team needs.
Yes, as long as you choose a provider that follows data protection regulations (like GDPR) and complies with local telecom laws. Always confirm this before signing up.